This dynamic course centers on creative innovation, allowing students to ideate, develop, produce, price, and prepare to sell creative deliverables. Faculty coach students as they explore the development of personal creative works as products for sale online in stores, and at markets. Topics also cover marketing, pricing, and packaging. Students will sell their works in the MICA Store. Enrollment is open to both undergraduate and graduate students. No prerequisites.

All students in this course may register for MICA’s Art Market!
Domestic students completing this course are eligible to participate in future MICA Art Market without taking additional courses.

This is a CPT certified course for International Students
This course meets the standards for a Creative Experiential Learning (CEL) Course.

TL;DR: Students apply their creative practice to develop unique and personal items that are sold in the MICA store and can register for MICA's Art Market.

This course provides the essential financial tools and methods used in the sector and entrepreneurial projects. Students identify funding sources, develop a working knowledge of budgeting and financial reporting, explore pricing strategies, write project proposals, draft grants, and develop crowdfunding campaigns. Students may have an opportunity to apply course content with external classroom clients. Enrollment is open to both undergraduate and graduate students; no prerequisites!

All students in this course may register for MICA’s Art Market!
Domestic students completing this course are eligible to participate in future MICA Art Market without taking additional courses.

This is a CPT certified course for International Students
This course meets the standards for a Creative Experiential Learning (CEL) Course.

TL;DR: Hands on course covering proposal writing, Grant Writing, and Crowdfunding techniques and financial tools used by creative professional.

Student Quote:
Image:

Marketing Essentials for Creatives is a seminar-style course that explores the foundations of marketing, advertising and communications. Presenting the tools and methods used by professional artists and designers, students will develop cohesive written and visual communications relating to their own creative practice. Open to students from all majors, undergrad and graduate. No Prerequisites!

TL;DR: Students use contemporary marketing and communications theories and methods to develop a personal Branding and marketing campaign.

All students in this course may register for MICA’s Art Market!
Domestic students completing this course are eligible to participate in future MICA Art Market without taking additional courses.

This is a CPT certified course for International Students
This course meets the standards for a Creative Experiential Learning (CEL) Course.

Student Quote: “By taking this course, I feel much more confident in marketing my art and brand, and I now have a concrete strategy to set myself up for success.” BFA sophomore.

Student Quote: “After taking this course, I was able to better define my personal brand. I never understood the inner workings of marketing before, and this class significantly helped me grasp those concepts.”

Image by: Javier Ordonez, Graduate Student

ENTR 200 Starting Creative Ventures is an interactive seminar-style course that explores foundational business and entrepreneurship principles used by creative professionals in a variety of settings. Students work alone and in teams to apply the practices needed to found and launch a creative business venture. This course includes opportunities deliver creative assignments that are portfolio worthy.

TL;DR: A seminar-style course presenting essential tools, methods, and practices for starting a creative venture.

Student Quote: “This course has significantly changed the way I view my creative practice, showing me how I can approach my art as both an expression and a business.” -BFA, General Fine Arts.

Student Quote: “I really enjoyed how much this class was about learning to connect with those around us and put meaning into our work and creative ventures alongside how to actually start a business. That helped open up a whole new perspective on handling a creative business and even into my personal work as an artist.” –Junior BFA student

Image: Aine Taylor, BFA, Creative Venture Assignment, Fall 2025

Collaborating with clients is essential in the creative sector. This studio course presents both the theory and practice of creative collaboration on teams with external classroom clients. Students work on teams to become a faux creative agency. Students create Statements of Work (SOWs), Creative Briefs, and produce implementable solutions. This course project management tools used to research, plan, innovate, and track progress, while developing client deliverables from start to finish.

This course meets the standards for a Creative Experiential Learning (CEL) Course.

TL;DR: A unique opportunity to work with real clients while learning creative direction and project management.

Student Quote:
Image: Rory Rongrong, BFA; Client Yorktown Spice; Fall 2025

ENTR 211 Art Market Essentials 1.0* Mon 4:00 – 5:00
This one-credit course covers the essentials Mon 5:30 – 6:30
of preparing students to participate in Tue 4:00 – 5:00
MICA and other art markets. No Prerequisites

ENTR 212 Art Market Essentials 2.0* Tue 5:30 – 6:30
This one-credit course builds on ENTR 211
to prepare students for Art Market.
Prerequisite: ENTR 211

ENTR 212 Art Market Essentials 2.0* Asynchronous
This one-credit online course builds on the
Art Market 1.0 to prepare students for Art Market.
Prerequisite: ENTR 211

Students enrolled in this course may register for MICA’s Art Market!

These are CPT certified courses for International Students.
These courses meet the standards for Creative Experiential Learning (CEL)