When Jenny Kendler ’02 noticed many of her artist friends needed help creating websites to show their portfolios online, she and her computer programmer husband Brian Kirkbride were inspired to fill that need.
“We really wanted to help people, but we couldn’t design websites from scratch for every single person. Instead of making individual websites, we set out to make a website that creates websites,” she explained. In 2005, the idea came to fruition under the name OtherPeoplesPixels.
An artist without a website is at a huge disadvantage, a fact Kendler learned when she took her first web design class at MICA. “The whole point of the class was to get an artist portfolio site online,” she recalled. “A website gives you this enormous reach so you’re able to share your work in a way you never could before,” she said. “We have customers writing us all the time telling us they got gallery representation because someone found their website online.”
In addition to running the business, Kendler continues to practice her craft as a multimedia artist with a focus on environmental issues. Her time at MICA also helped to prepare Kendler for the multiple projects she juggles. “It was a good program for me because it was really multidisciplinary,” she said.