Hello Kitty is added to Globe's Portfolio
Posted 11.05.12 by MICA Communications
Globe Collection and Press at MICA has created a new Hello Kitty campaign poster called "Hello Kitty for President." The poster was screen- and letterpress-printed on a heavy poster stock using the same wood type, illustrations and DayGlo ink Globe used to promote icons, such as James Brown and Aretha Franklin.
"Who knew we'd go from printing for Marvin Gaye to Hello Kitty," said Bob Cicero, who with his brother Frank sold Globe's assets to MICA last year. "But it makes perfect sense - we printed all the greats at Globe."
Globe intern coordinator Amy Cousins and current and former Globe interns Tori Baggot, Justin Caruso, Daniel Cha, Anna Crooks, Natalia Lemus, Sol Moon, Lyla Schlon and Becky Vaughan-Geib printed the posters with printmaking faculty Mary Mashburn and Cicero. Graduates Allison Fisher '11 (graphic design) and Ingrid Schindall '12 (printmaking) and Friends of Globe Sue and Rich Walther and Steve St. Angelo also helped with the production.
The limited edition "Hello Kitty for President" posters, part of a Hello Kitty for President promotion by Sanrio for the election season, were sold at a popup store at LivingSocial's event space in Washington, D.C.
READ: Learn more about Globe Collection and Press at MICA