MICA captured 182 clippings this month
Posted 04.30.13 by mica communications
MICA captured 182 clippings in April 2013. National coverage included stories in New York Times, CMYK, Boston Globe, Associated Press, Entrepreneur, Graphic Design USA, Artist's Magazine, Photo District News and GOOD. In print only stories included CMYK's Q&A with MICA's M.F.A. in Graphic Design Director Ellen Lupton and the Baltimore Sun's Education section trend story on fashion design programs.
There were 6,997 pageviews on mica.edu news stories throughout the month. The most read news story covered the April-May events schedule, MICA's week of fashion and the April-May-Summer issue of Juxtapositions.
Social media was also abuzz with the President Lazarus' retirement news: on MICA's Facebook page, the initial retirement announcement reached 38,432 people with more than 275 "likes," 87 shares and 41 comments, plus several subsequent posts acquiring high-ranking statistics. On Twitter, there were 75 individual posts from others mentioning the retirement, plus additional mentions and interactions; it is estimated the news appeared in more than 181,361 Twitter feeds.
GOOD's tweet about a MICA project on April 19 garnered 12 retweets and 861,697 impressions.
In the News: President Lazarus' Retirement
READ: Baltimore Sun, MICA President Fred Lazarus to Retire at End of 2014 Academic Year (front-page story)
READ: Baltimore Sun, The Sage of Mt. Royal Avenue
READ: Associated Press, Md. Institute College of Art President to Retire
LISTEN: WYPR Radio, Fred Lazarus Steps Down After 35 Years as MICA's President
WATCH: WBAL TV, Maryland Institute College of Art President to Retire
READ: Baltimore City Power Rankings, City Paper
In the News: MICA and Its Programs
READ: Entrepreneur, 20 Logos We Love
READ: Graphic Design USA Magazine, Highest Honors: Top US Design Schools
READ: GOOD, A Toolkit to Teach Homeless Kids Nutrition
READ: GOOD, Designers Don't Always Have the Answers Keeping our Work Grounded in Communities
READ: GOOD, After Escaping North Korea, What Can Make the Transition Easier
WATCH: WBAL TV, Ava Tries Cement-Foam Shoes for MICA Fashion Week (picked up by Yahoo!)
LOOK: Baltimore Sun, 'R.I.P. V.I.P.' Fashion Show at MICA
READ: City Paper, Backdoor Economics
LISTEN: WYPR Radio, 4.12.13: Globe Poster, Then & Now
READ: City Paper, Global Domination
READ: Baltimore Sun, Want to Make Work Better? Bring a Dog
Founded in 1826, Maryland Institute College of Art (MICA) is the oldest continuously degree-granting college of art and design in the nation. The College enrolls nearly 3,500 B.F.A., M.F.A., M.A., M.A./M.B.A., M.A.T., M.P.S. and continuing studies students from 49 states and 65 countries in fine arts, design, electronic media, art education, liberal arts, and professional studies degree and non-credit programs. With art and design programs ranked in the top 10 by U.S. News & World Report, MICA is pioneering interdisciplinary approaches to innovation, research, and community and social engagement. Alumni and programming reach around the globe, even as MICA remains a cultural cornerstone in the Baltimore/Washington region, hosting hundreds of exhibitions and events annually by students, faculty and other established artists.